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McNair, Brian,

An introduction to political communication / Brian McNair. - 6th Edition. - vii, 251 p. ; 24 cm. - Communication and society .

PART I Politics in the age of mediation; 1. Politics in the age of mediation; 2. Politics, democracy and the media ;3. The effects of political communication ;4. The political media ;5. The media as political actors; PART II Communication politics 6. Party political communication I: Advertising; 7. Party political communication II: Political public relations ;8. Pressure-group politics and the oxygen of publicity ;9. Political communication in a globalised world ;10. Conclusion: mediated politics and the democratic process .

ISBN: 9780415739412 (pbk.)

LCCN: 2017004350

Subjects--Topical Terms:
Communication in politics.

Dewey Class. No.: 324.73 MCN